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Altruism or social proof? – The psychology behind donating to charity

16/03/2017

Last month, everyone was talking about Trigger, the new donation platform that helps people to turn a moment of rage into charitable giving, simply by replying to an infuriating tweet.…

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The scariest article about data you will read this month

16/03/2017

With the knowledge of 68 Facebook likes it is now possible to predict your skin colour (with 95% accuracy), your sexual orientation (88% accuracy), and if you are an American,…

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The Building Blocks Of Social

01/03/2017

Amongst other things, the seismic events of 2016 highlighted just how pivotal a role social media now plays in shaping our society. Indeed, the statistics show that people are continuing to flock to…

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